Meet The Woman Behind The Brand

At just 23 years old, Gia Pilapil, affectionately known as Gem, is the inspiring force behind our sustainable e-commerce brand. Born in the Philippines and raised in the vibrant cultures of New Zealand and Australia, Gem brings a unique blend of perspectives to her work.

Growing up with a single mother and three siblings, Gem learned the values of resilience, hard work, and compassion early on. Her love for reading, cooking, and traveling fuels her creativity and passion for sustainability. Each product in our collection reflects her commitment to creating a better world, one stylish piece at a time.

Join us on this journey as Gem continues to innovate and inspire, making sustainable fashion accessible and beautiful for everyone.